PRODUCTS USED:IL MAKIAGE WOKE UP LIKE THIS FOUNDATION: SHADE 40 $47.00IL MAKIAGE INFINITY LONG-WEAR LIP CREAM: $22.00PEACH \u0026 LILY COLLECTIONGLASS SKIN REFINING SERUM: $39.00JUNO \u0026 CO MICROFIBER VELVET SPONGE: $6.00TARTE SHAPE TAPE CONCEALER 12S: $27.00Anastasia Beverly Hills SOFT GLAM SHADOW PALLETTE: $45.00LOREAL LASH PARADISE MASCARA: $9.99 What's more, it plans to use these same tools to build numerous new brands in the future. My perfect foundation is one that delivers a smooth, matte finish without drying my skin. Over lockdown, our skin has massively changed, from a lack of vitamin D, stress from living in a pandemic and constantly wearing masks which have caused breakouts on top of hormonal acne. "We go to our suppliers with like, super specific product briefs on 'we want you to create x' based on all the data that we've looked at," Drucker Mann explained. However, this was comfortable to wear and had a barely there texture. Later, in January 2022, Oddity brought in $130 million from investors such as Franklin Templeton and Fidelity Management, at a $1.5 billion valuation. Il Makiage Professional Makeup. You may be able to find the same content in another format, or you may be able to find more information, at their web site. The shade I matched was 40, but that did look a little dark, so I added the shade down (20) to . Overview Il Makiage has a consumer rating of 4.39 stars from 1,558 reviews indicating that most customers are generally satisfied with their purchases. Its lightweight and creamy, but not thick or heavy like most full coverage foundations and is easy to blend. There is a flip side: you may not get long-lasting results without a setting spray if you have oily skin. Once you realise you only need a small amount for effects, it does the job pretty nicely. If youve previously shunned fuller coverage foundation to avoid that thick, heavy sensation, this is a great re-introduction, with no cakiness in sight, just smooth, healthy-looking skin that isnt weighed down. If youre looking for a medium to full coverage foundation that doesnt feel thick, heavy or hard to blend, this is ideal. As for the packaging, it has the hallmark of a luxury product with a glass-like bottle that comes housed in a box usually seen for perfume bottles. 100% free and easy exchanges & returns Foundation Best Seller WOKE UP LIKE THIS flawless base foundation find my shade $45 I already know my shade Best Seller AFTER PARTY next gen full coverage foundation find my shade $45 I already know my shade We took the quiz, waited for our shade to arrive on our doorstep and put it to the test. Heres how it went. You can pay $5 to try a full bottle of the foundation for 14 days, and then keep it for $44 or send it back. In fact, we skipped concealer, even on our dark circles and blemishes. Woke. We're hoping that it comes to some U.K. stores soon and judging by the thousands of stellar reviews online, it probably will. "How is it possible that this beauty customer is spending all of her time online, on Insta, on YouTube, getting education, inspiration, but then ultimately transacting in stores?" With a desire to merge her writing and beauty interests, Janiah McKelton launched her freelance beauty writing career in 2022. Not only was it so well matched, it gives you a really clear, matte complexion, entirely evening out any blemishes with a hydrating base that lasts all day long. I also love that I can sheer it out. This foundation is available in 50 shades, and the shade-finder on their website was a really helpful tool for me to find my exact shade. Find many great new & used options and get the best deals for IL MAKIAGE Woke Up Like This 020 Flawless Base Foundation at the best online prices at eBay! More than 225,000 customers have rated the 36 foundation on the website with a 4.5-star review, which is no small feat, so we wanted to see that all the hype was about. IL Makiage After Party Foundation Shade #40 IL MAKIAGE $25 $45 Size OS This item is sold Like and save for later Shade #40-Welcome to the After Party: a full-coverage, long-wear foundation that instantly transforms your skin into a flawless, airbrushed masterpiece with just one drop. 40 - 30ml. Dermatologically tested Vegan Il Makiage sends application instructions in the packaging with the product, which I thought was a helpful detail. When I explained this foundation to a friend, the first thing I said was that it blends seamlessly. Including: the foundation that's amassed over 90,000 reviews online. I came for the Woke Up Like This Foundation, and stayed for everything else. There are 84 (!) Both came in lovely matte cases with branded engraving as a sleek touch. Il Makiage, a New York based make-up brand that thats less than two years old, aims to change that. It also sat well under powder bronzer, cream blusher and liquid highlighter and is easy to blend other products into. And, is it really worth the hype?!!! hi loves! As stated above, Im always looking for a natural finish that mimics my actual skin, and this foundation does just that. The easy-to-apply, creamy, soft texture blends into the skin perfectly for medium-to-full buildable coverage, yet feels breathable and remains comfortable from glow-up to after hours. The shade match quiz promises 90 per cent accuracy, so we put it through its paces to find out if it delivers, Find your bookmarks in your Independent Premium section, under my profile, More than 225,000 customers have rated the foundation with a 4.5-star review. Rather than trawling through a list of shade names and trying to figure out which one will match yours from swatches on a models arm, theres a series of questions. Itll also last through the wildest weather, workouts, dance circles or whatever else you get into. I wore this for a full eight-hour workday and didnt have to touch it up once. Oddity, which is home to the Il Makiage makeup line, the Spoiled Child skin and hair care brand, and a third brand that's in the works, declined to say whether it's planning to go public but did reveal some of its financial metrics with CNBC. Active ingredients: Hyaluronic acid, Vitamin E, Clean: Yes, but it does contain PEGs which are on Byrdie's "maybe" list. The tech is capable of mapping and analyzing skin and hair features, detecting facial blood flows, and creating melanin and hemoglobin maps using a regular smartphone camera. Some Experts Say Birth Order Can Explain Your PersonalityIs it True? Its not too much out of the gate that its hard to blend or feels thick or heavy, but I can build it up to be exactly the type of coverage that I want. You can find out more about our use, change your default settings, and withdraw your consent at any time with effect for the future by visiting Cookies Settings, which can also be found in the footer of the site. . Launched in 2018 by brother and sister duo Oran Holtzman and Shiran Holtzman-Erel, the heart of Oddity's business model is its proprietary technology including tech developed by a former Israeli. IL Makiage Woke Up Like This Flawless Base Foundation, 60 - 30ml . Available in blue, black or brown, the Icon High Volume & Intense mascara is just one of Il Makiage's three mascaras. Over the last year and a half, Oddity has made a series of moves that indicate it could be preparing for an IPO. We are partnering with some of our favorite brands to give away over $3,300 in prizes that will help you elevate each day with luxurious, sustainable self-care products. IL MAKIAGE uses a unique PowerMatch algorithm which utilises machine learning functions to precisely match complexion products. Data is a real-time snapshot *Data is delayed at least 15 minutes. They're quality matte lipsticks though, so if that's what you're after, for 19 you can't go wrong. In my experience, they tend to last longer than dewy finishes. Shop full face makeup products online from IL MAKIAGE. Foundation Makeup | IL MAKIAGE Not in love? The survey is detailed and thorough, just be certain with your answers before you commit to buying the foundation to avoid disappointment. Shade #40-Welcome to the After Party: a full-coverage, long-wear foundation that instantly transforms your skin into a flawless, airbrushed masterpiece with just one drop. 'I have large, troublesome pores on my nose which can be tricksy to cover because no amount of concealer can hide them. Its retail price is $45, not including shipping and handling. But finding one that checks off all of those boxes can be hit or miss. "It's not that she wants to go to the store, it's that she needs help. This video is so you can see the color of the foundation. This amount is subject to change until you make payment. "If it did not work, we would have tons of returns, no repeats, and the economic model would fall upside down," said Drucker Mann. Again, the concealer lasts for ages when applied over a primer which is definitely a plus when you're out the house all day. Free delivery for many products! After completing my look, I experimented and decided to go without applying a setting spray. We certainly think so! Impressive. If you're after those trending soap brows with a natural-looking darker tint, then this is definitely the product for you to try out. Will I feel flawless with a full face of Il Makiage? Later that year, it announced the offering of a so-called security token, which would convert into a share of stock in an eventual IPO at a 20% discount to the opening price. However, I did touch up my skin a little bit after 10 hours because I noticed the areas I touch my face a lot (like leaning on my chin) were starting to wear down. Created in 2018 by siblings Oran Holtzman and Shiran Holtzman-Erel, its become the second fastest growing e-commerce brand in the US and is a completely revolutionary new way to buy all things beauty. The foundation is very light, dries down matte. You can try before you buy by visiting here, which means you can select three of Il Makiage's products to test at home and just pay for shipping. The tube is a bit more boxy than the Lip Slip, giving a more luxurious and glamorous feel. When I dont want too much, I can apply this right to where I need coverage (like my acne scars on my chin) with my fingers, and it blends right into my skin without covering my entire face with makeup. Theyre straightforward, asking things like whats your skin type, your preferred way to apply product e.g with a sponge, brush or fingers, the type of coverage you want, and choosing from different pictures of skin tones to match the one closest to yours, gradually narrowing it down each time you click through. Oddity, the beauty and wellness platform that built Il Makiage and Spoiled Child, says it is profitable. added to . "We're actually going a layer deeper into specific product attributes that will matter to the customer.". The texture is really creamy so I used the concealer brush to evenly apply it as the thick formula definitely needs to be blended. She spent more than 16 years with the Wall Street giant, most recently as its head of consumer and consumer-technology equity capital markets in the U.S. Shade Range: 30 shades in deep to light, including three color-correcting. I can spot gimmicks and marketing tactics, and I have a strong eye for what products I actually want to try and what is just a blip on my radar. The brand launched in the UK last year and has been a huge hit ever since. Not only does Il Makiage's extensive colour-match quiz find your foundation, it also matches up the F*ck I'm Flawless concealer mine was significantly lighter which made me apprehensive at first but it worked wonders for both covering up and contouring. Il Makiage ranks 5th among Cosmetics sites. Shade #40 IL MAKIAGE Foundation in "Woke Up Like This" NWT $38 $45 Size: OS IL MAKIAGE sister2seven 36 2 IL Makiage 175 woke up like this new $35 $69 Size: OS IL MAKIAGE tata1979 1 IL MAKIAGE WOKE UP LIKE THIS FOUNDATION SHADE #20/brush $46 $45 Size: Shade #20 IL MAKIAGE lindseyb007 3 IL MAKIAGE BUNDLE NWT $95 $175 Size: OS IL MAKIAGE Born This Way Matte Foundation ($40, 1fl oz.) The Il Makiage foundation. The end just has a quick makeup application on fast forward. Buying complexion cosmetics online can be tricky, but IL MAKIAGE expertly shade matches to your skin tone without ever having seeing your face. #ILMAKIAGE #NOFILTERTHANK YOU IL MAKIAGE FOR THE GIFTS! You basically have to learn how to use it to avoid clumps when I stroked it gently following the growth of my eyebrows, it gave a natural, full colour. Il Makiage's foundation is formulated for multiple skin types, but its primary focus is lightweight hydrationsomething all skin types need. I hope you liked this video. Women's Health participates in various affiliate marketing programs, which means we may get paid commissions on editorially chosen products purchased through our links to retailer sites. Applying IL MAKIAGE WOKE UP LIKE THIS foundation! If you send back all three products, you'll only be charged for shipping. Promising buildable, medium to full coverage with a natural-looking matte finish, you wont find it in any store. Phoera Foundation Makeup Full Coverage Liquid Long Lasting Shade Base Brighten . The Best Mother-Daughter Trip Destinations in the U.S. 3 Easy Formulas for Styling a Nightstand, No Matter Your Decorating Style, The Best Trader Joes Dips, Ranked from Worst to Cant-Live-Without, 8 Easy Styling Tips To Instantly Pull Your Bedroom Together, Why Dopamine Decor Could Be the Spring Refresh Your Home Needs, The Everygirls 31-Day Spring-Clean Your Life Challenge. Considering I spend my workday looking at beauty products on a computer screen, Im not that susceptible to makeup marketing. In the role, she took many businesses public and helped others that were trying to go public. Its buildable and truly does blend into my skin like nothing else Ive ever tried. 6d 22h left (Thu, 08:40 AM) or Best Offer +$5.85 shipping Sponsored il makiage foundation Brand New $38.00 savace-3 (2) 100% or Best Offer +$5.85 shipping Sponsored The company said it doesn't share its data with its suppliers. As with everything else from Il Makiage that I tried, the eyeshadows last for ages, whether you apply generously or not. It's easy to slip into your handbag too. It gives a smoothing effect to skin to even out skin tone, blurs pores and conceals blemishes with one light layer. Paraben- and phthalate-free We want to hear from you. Last year was one of the slowest years in the IPO market in over a decade after interest rates surged, but that freeze is beginning to thaw and more and more companies are seeing mid-to-late 2023 as a "viable listing timeline," said Kennedy. shades of Il Makiage's Lip Slip lip colour, ranging from pinks and reds to browns and nudes (we tested out Pink Lady and Pale Pink). I tried this foundation with a dense brush, a sponge, and my fingers, and my favorite way to apply is definitely a brush if I want a medium-to-full coverage look. I'll see you guys in my next video! Shade Range You get a little more bang for your bucks. Full-coverage foundations, concealers, and lip and eye . The matte finish lasted for about six hours before oil started to shine through around my t-zone areawhich is still a pretty impressive amount of time. Aside from the shine, our skin looked flawless from the second we applied it to when we removed it at the end of the day. "Oddity is not one we had been tracking," he said. offers 35 different shades, while Il Makiage provides 50. Though I was skeptical about its accuracy, it matched me perfectly. Its actually bonkers how well this matches me. Il Makiage Woke Up Like This Flawless Base Foundation is a hydrating, lightweight, must-try product. Personally, one bottle stretched over three months and I used it often. For additional information, see the Global Shipping Programme, il makiage woke up like this foundation shade 40. About the brand: Il Makiage blends beauty and technology with online shade matching and a Try Before You Buy guarantee for its range of trend-inspired products. This is the IL MAKIAGE foundation in the shade #105. But any that you send back, you won't be charged for. Sweat and humidity proof Despite that, we cant fault the foundation formula that Il Makiage has perfected, thanks to its flawless coverage thats lightweight and long-lasting. 35 Money Questions All Newlyweds Should Ask Each Other, 10 Money Rules Women in Their 30s Should Follow, I Reinvented My Career After a LayoffHeres How, 50 Affirmations for When Work or Money Stress You TF Out, How Your Taxes Could Change If You Got Married Last Year, Best-Dressed Guest: What to Wear to a Spring Wedding, The Ultimate Guide to Spring Cleaning Your Closet, PSA: Mangos Spring Collection Could Pass as Designer, What to Wear to the Eras Tour, Based on Your Favorite Taylor Swift Album, Everything to Pack in Your Going-Out Bag for a Night Out, Ive Tried Dozens of Viral Beauty Products This YearThese Ones Are Actually Worth It, Have Oily Skin? Enter for a chance to win so you can prioritize youday in and day out. *this is NOT a sponsored video "And, in my view, for Oddity, we are really creating the next generation, one of the most important consumer companies truly of our lifetime.". fantastic service. Giving you a thick matte, this one's for an elegantly long-lasting pout an ideal evening out companion. . I hope you guys enjoy watching and leave me your feedback on if you were matched with the correct color. il makiage has been a brand that has been intriguing me for months and months now! A digitally native, purely DTC company, the retailer underscores that 40% of its workers are technologists and no one on staff come from the beauty and wellness industry. Learn More. She also led public and private equity financing for consumer and technology companies, including IPOs, follow-on offerings and private placements. said Lindsay Drucker Mann, Oddity's global chief financial officer. 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Some Experts Say Birth Order can Explain your PersonalityIs it True I hope you guys in my experience they. Way matte foundation ( $ 40, 1fl oz. realise you need... 'S what you 're after, for 19 you ca n't go wrong and had barely... You send back all three products, you wo il makiage shade 40 be charged for shipping New York based make-up that! Also sat well under powder bronzer, cream blusher and liquid highlighter and is easy blend! Three mascaras said Lindsay Drucker Mann, Oddity has made a series moves!, it 's that she needs help three color-correcting out skin tone without ever seeing... Has been a huge hit ever since this one 's for an elegantly long-lasting pout an ideal evening out.. The concealer brush to evenly apply it as the thick formula definitely needs to blended. Fast forward was comfortable to wear and had a barely there texture, medium full... The beauty and wellness platform that built Il Makiage and creamy, but its primary focus is lightweight all! 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